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Advertising is not what it was ten years ago. The past decade has seen the advent of social computing and mobile technology, two forces that changed the game forever. What will the future hold? On our respective blogs, MobileBehavior and Organic , have been tracking developments in mobile that will affect advertising in 2010 and beyond. From point-of-sale to out-of-home, here are the top five ways we see the device formerly known as a phone changing the game this year. 1. Mobile will completely revolutionize the way local advertisers can connect with potential customers. While online display advertising has been incredibly ...
8 hours ago by ceb Maybe you've got a Google Adsense account and have some of their ads smattered around your posts (I use it at the bottom of all RSS subscriptions to this blog). Maybe you've started looking for direct advertisers for your blog. Scott's 527 begins advertising blitz | Naked Politics 17 hours ago by John Frank Beginning Friday, expect to see a television commercial attacking Bill McCollum courtesy of Rick Scott's new federal 527 political committee, Let's Get to Work. The $1.5 million buy is the largest single TV ad blitz ... Read More
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