Share this page | Email | Contact Us

Special Report on

Advertising agency and publicis Resources

advertising agency and publicis resources special research report Photo by adsoftheworld.com
— the digital ad agency it purchased when it bought its parent company aQuantive in 2007 — to Publicis Groupe for $530 million. For those keeping track of employee-headcount totals at home, that means Microsoft is shedding 2,000 or so Razorfish employees as part of the sale. Given that the Redmondians are poised to add 400+ Yahoos to the Microsoft employee roster if and when the Microsoft-Yahoo search partnership passes government approval, Microsoft’s Online Systems business may end up losing a lot more employees in fiscal 2010 than it looked like a week ago. (And that’s a good thing, if you are a ...
REVIEWS AND OPINIONS
Publicis Groupe: First Half 2010 Results | Local World News, India ...
(2) After elimination of impairment, amortization of intangibles arising on acquisitions and the tax credit arising on the deferred tax liability on the Oceane 2014 convertible bond. Maurice Levy, Chairman and Chief Executive Officer of Publicis Groupe declares: “With organic growth of 7.1% for the second quarter of 2010 and 5.3% for the half-year, an operating margin of 14.5% and net income up by 27.5%, Publicis Groupe has once again given proof of its energy and ability to create value, even in the aftermath of the worst global economic crisis in many years. This growth is the result of a strategy that has been ... market research, surveys and trends
Publicis Groupe: First Half 2010 Results
PARIS, July 29, 2010 /NEWS.GNOM.ES/ -- Second quarter 2010 (EUR million) - Revenue 1,376 (+21.3%) - Organic growth +7.1% First half 2010 (EUR million) - Revenue 2,538 (+14.9%) - Organic growth +5.3% - Operating margin 369 (+28.6%) - Operating margin rate 14.5% - Net income (Group share) 213 (+27.5%) - Free Cash Flow (1) 277 (+42%) - Headline diluted EPS (2) ... market research, surveys and trends

SURVEY RESULTS FOR
ADVERTISING AGENCY AND PUBLICIS RESOURCES

publicis - Featured Articles, News and Other Resources | BNET
Did you know that CDW's Advanced Technology Team can provide professional expertise across all major phases of a networking project? If you're considering unified communications, be sure to read... Download Now Blog posts | July 30, 2010 11:53am PDT Which CEO has a metal plate in her head? Which boss has a dog named Savage? Which agency entered its ads for a sex shop into the Cannes festival? The answers all happened in July 2010 ... Blog posts | July 30, 2010 6:32am PDT Publicis (PUB)'s Saatchi & Saatchi unit has always had a healthy corporate ego but its latest stunt -- a competition for new ideas to end the ... industry trends, business articles and survey research
Publicis Eyes a Merger of Hispanic Shops Bromley, PS&L | Marketing ...
Publicis Groupe is mulling a merger of Bromley Communications, the second-largest Hispanic ad agency in the U.S. and one of the oldest, with a younger, hipper Hispanic unit, Publicis Sanchez & Levitan, sources said. The discussions come as Publicis continues to sort out how best to incorporate Bcom3, which it purchased for $3 billion in September 2002 (Bcom3 owned Bromley). Also, the network has been looking to expand its Latino marketing capabilities, sources said. Publicis already handles an estimated $450 million in billings—some 15 percent of what the Association of Hispanic Advertising Agencies estimates is now a $3 billion ... industry trends, business articles and survey research
RELATED NEWS
Accounts and People of Note in the Ad Industry
The board of governors of the Academy of Television Arts and Sciences, North Hollywood, Calif., will present Governors Awards to the Advertising Council , New York, and Norman Brokaw, chairman emeritus of WME. The winners will be honored during the 2010 Creative Arts Emmy Awards on Aug. 21, which will be shown as a two-hour special on E! on Aug. 27. Adrenalina, New York, which specializes in campaigns aimed at Hispanic consumers, will become an operating unit of Kirshenbaum Bond Senecal & Partners, New York. Both agencies are part of MDC Partners. Manuel Wernicky, president and chief ideas officer at Adrenalina, is leaving as ... market trends, news research and surveys resources
DMV board to keep close eye on vanity plate contractor
After two failed attempts, Texas is taking another crack at using an outside contractor to make millions selling vanity license plates. The state has forged ahead with a public-private partnership – the only one of its kind in the country – with a rookie license plate vendor whose revenue promises are based on what it calls an "unproven" business model. The company, My Plates, remains confident even in the shaky economy as it prepares for its biggest splash – an auction next month at Cowboys Stadium. Still, questions have been raised about Texas' oft-rocky record of hiring contractors to deliver ... market trends, news research and surveys resources

INFORMATION RESOURCES

Publicis Groupe to Acquire Digitas Inc. in $1.3 billion Transaction
Dec 20, 2006 ... our relations with clients through access to the rich resources of Publicis Groupe. ... Groupe's activities in advertising, media and marketing services. ... Modem Media Inc. (MM) is a digital and direct marketing agency ... technology research, surveys study and trend statistics
Press Release, 08-30
– The Department of Commerce’s United States Patent and Trademark Office (USPTO) and the National Inventors Hall of Fame Foundation (NIHFF) joined The Advertising Council today to launch a series of national public service advertisements (PSAs) designed to inspire a new generation of children in innovation. The new television, radio, outdoor and Web ads are the second series of the PSA campaign, which aims to make inventing a part of American children’s lives. For generations, the United States has been a global leader in technology and innovation. While the country represents only 5 percent of the ... technology research, surveys study and trend statistics
Internships | Resources | APR | CIS | UA
Work on the Regions Charity Classic, FedCup, and possibly SEC Baseball. The main focus will be sponsor servicing (chasing ads, logos, etc.; also fulfilling sponsorship amenities, invoicing, following up on payments, managing sponsor areas during events). Looking for someone with the following attributes: Young (fresh out of college with little to no experience) PR/Media/Marketing major Organized Experienced with Microsoft Office Great communicator, good writing and phone skills Flexible hours (we start at 8:30 and work until . . .) Familiar with Birmingham area (or has a GPS) Great personality and GOOD sense of humor    
REAL TIME
ADVERTISING AGENCY AND PUBLICIS RESOURCES
QUESTIONS AND ANSWERS
How do you calculate values for publication of opinion writing ...
As a PR practitioner/publicist/media relations specialist, how do you calculate values when you get placement for an op-ed/commentary or letter to the editor on behalf of a client/employer? Just like ad space, 'earned media' coverage is valued financially. Depending on the agency/department, earned media is usually valued at about three times (and with some agencies, up to six times) the financial value of paid advertising (as an article is given more credibility than a claim made in an ad). If you're valuing an op-ed you got placed for a client, do you do your arithmetic as though it were ad space? What if ...
Google Answers: direct marketting companies
Hello aceengineer, And thank you for an interesting question. The "as seen on TV" advertisements are commonly called "infomercials", and though almost any advertising agency or videographer could put one together, there seem to be craftsman skilled at this specific style of marketing. I know there are some infomercials I find myself watching for the entertainment value! Searching for infomercial producers, I found a few interesting pages and contacts for you to peruse. All of these will have contact information on their pages: http://www.infomercialproducers.com/ Infomercial Producers.com is an exclusive online community ...