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nyone presently employed within this giant glob of microchips, paper, ink and transistor tubes commonly referred to as “the media” knows just how drastic the implications of the recession have become. Snark blogs are aglow with schadenfreude that revels in the desperation spilling forth from the tweets of recent media redundancies. Network television, magazines and newspapers are all under threat because the credit crisis has shaken loose the lynchpin that keeps commercial media afloat: advertising. Penny-pinching, cheeseburger-wolfing consumers are spending less and are enjoying more free online content. That much we all know. ...
So says Don Draper (Jon Hamm), a whiskey-drinking, grey-flannel-suited advertising executive in the upcoming AMC TV series Mad Men , debuting July 19th. It’s about the so-called “Golden Age” of the modern advertising industry, created by The Sopranos’ Executive Producer Matthew Weiner. And it promises to be the basic-cable ad bonanza of all time. “Whiskey-drinking” is the operative phrase, because Mad Men is sponsored by Jack Daniel’s Tenessee Whiskey (Brown-Foreman Corporation), and we’ll be seeing plenty of their product on the show, even ... Read More
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