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Advertising Meetup Groups - Trends
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Social media may be ushering in an entirely new business age, but hey, people are still people, and marketing is still marketing. That was the theme that quickly emerged at last night’s sold-out #140Conference Meetup in Los Angeles , sponsored by Yahoo! and Make It Work and held at the venerable Comedy Store on the Sunset Strip. Sure, individuals and brands can now create unique connections based on consistent, real-time interaction. Yes, businesses and consumers are now able to educate and understand each other like never before. However, according to Simon Mainwaring , former Worldwide Creative Director at Motorola and Ogilvy, ...
When I was a child, I remember my parents (baby boomers/teens of the 60′s and 70′s) used to tell me stories of how their parents “just didn’t get it”. Their teenage years were filled with Woodstock, the anti-Vietnam movement, Nixon… These were the years of Rock ‘N Roll and there was a sharp divide between the baby boomers and their “Greatest Generation” parents. Through my teenage years, I never really felt that level of misunderstanding. In fact, my parents “got-it” almost too well. I wanted to learn drums and be in a ... Read More
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