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Agency rates, media, rates - Trends
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Some of the most talented search people in the business are in the UK market and although it’s relatively small there is a lot of competition. So if your campaigns aren’t being managed correctly, you could be falling behind. Here are five ways you can assess your Pay Per Click (PPC) Agency, even if you don't have direct access to your campaigns… PPC marketing continues to grow and take increasingly larger chunks of marketing budget. But where is all the money going? Do you know how much your clicks actually cost? Are you bidding on all the keywords you should be? Are your ads any good? What would happen if you stopped ...
As the world’s favourite online video sharing site, YouTube is under constant pressure to keep up with the ever more ambitious demands and needs of its users. The latest major development was announced last Friday at VidCon2010 when YouTube revealed that it would be supporting videos shot in 4k. This is good news for the more serious filmmakers out there, as it means videos hosted on YouTube can be viewed on much larger screens without loss of quality. This playlist demonstrates the power of 4K (select ‘original’ in the video quality dropdown menu), but beware, you’ll need ultra-fast ... Read More
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