Special Report on
Alcohol Advertising And Advertising Bans
Alcohol Advertising And Advertising Bans - Trends
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As is clear from the above, drawing conclusions about the effects of alcohol advertising is difficult. Advertising effects are hard to study in general, because there are so many different factors that influence how people respond to ads. There is the problem of saturation-if a high level of advertising already exists, a further increase won't make much difference, and small cutbacks won't have much of an effect either. There is the problem of pulsing - the influence of both advertising and ad saturation decays over time, so short pulses of ads followed by their absence may have more effect than simple increases in the ...
Despite a sceptical literature on the relationship between alcohol advertising and drinking initiation and consumption, there remain powerful public health campaigns to restrict or eliminate alcohol ads. Exhibit A: the British charity Alcohol Concern’s declaration last week that alcohol should not be advertised on television before the 9pm watershed. According to Alcohol Concern’s spokesman, ‘Given the evidence with regard to… the influence of alcohol advertising on young people, it is appropriate that the current rules should be tightened’. Alcohol ... Read More
SURVEY RESULTS FOR
ALCOHOL ADVERTISING AND ADVERTISING BANS
Keynote with Kyle Ford - HighEdWeb 2008 Conference
Long Beach City Council Meeting
- Prescription Drug Abuse on College Campuses
- April 13, 2009 Seven o'clock PM North Little Rock City Hall ...