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Special Report on

Amobee Media Systems

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paints a complete picture of the fledging game advertising industry. The report includes analysis and forecast for different game advertising models, including SIGA, DIGA, display, advergames, game tournament, and virtual worlds. It also provides profiles of 26 key players in the game advertising industry and comprehensive consumer perspectives. �With an average monthly household expenditure of less than half a dollar in 2006, compared to $37 for broadcast TV, electronic gaming represents a seriously under-leveraged advertising medium,� said Yuanzhe (Michael) Cai , Director of ...
Vodafone is the world's largest mobile telecommunication network company, based on revenue, and has a market value of about £71.2 billion (November 2009). It currently has operations in 31 countries and partner networks in a further 40 countries. Based on subscribers, it is the world's second largest mobile phone operator behind China Mobile and over Telefónica , with over 427 million subscribers in 31 markets across 5 continents . 1 In the UK, its home ground, Vodafone has badly underperformed in the last few years due to brisk change in administration. It has slipped from first to third largest telecom operator ...
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Amobee Acquires RingRing Media – Consolidates Mobile Advertising ...
Amobee Media Systems (www.amobee.com), the world leader in advertising solutions for mobile operators, today announced that it has entered into an agreement to acquire the world’s largest mobile advertising agency, RingRing Media (www.ringringmedia.com). The acquisition brings Amobee one step closer to fulfilling its long-term vision aimed at creating the industry’s largest mobile advertising exchange dedicated to connecting publishers, advertising agencies and brands to premium inventory in real-time, on a global scale. Amobee’s customers include some of the largest mobile operator networks, including Telefonica SA (NYSE: TEF) ... market research, surveys and trends
Globe Telecom and Amobee Media Systems to Deliver Ad Serving f…
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Amobee Media Systems | Ad Network+Exchanges Guide | Advertising Age
Amobee is a global leader offering marketers effective solutions to make their dollars, euros and rupees work in mobile advertising. Top 4 questions every advertiser should ask: Amobee has created one of the industry's largest mobile multichannel advertising marketplaces to offer one uniform solution by connecting advertising agencies and brands to premium inventory in real time, on a global scale and in a variety of channels including mobile Internet, applications and SMS. Several billion impressions monthly are being served via Amobee on some of the highest-profile sites, apps and games in the mobile ecosystem. Working ... industry trends, business articles and survey research
Funambol Secures $12.5 Million in Venture Funding - Funambol: News ...
Funambol, Inc., the leading provider of Mobile 2.0 messaging software powered by open source, today announced that it has secured $12.5 million in Series B funding, led by mobile-focused venture capital firm Nexit Ventures. Castile Ventures participated as a new investor and was joined by existing investors, Walden International and HIG Ventures. The new financing brings Funambol's total funding to $25 million. The company will use the proceeds for continued growth in the push email market, to advance product R&D and to accelerate global expansion, particularly in Europe and Asia. Nexit partner, Michel Wendell, joins ... industry trends, business articles and survey research
RELATED NEWS
European Publishers Combine on Amobee Platform to Create Largest Unified ...
/PRNewswire/ -- Amobee Media Systems, the leading mobile advertising solutions company, today announced it has been appointed by Gruner + Jahr Electronic Media Sales (G+J EMS) to represent 75% of premium mobile content in Germany . Amobee will become the exclusive partner in mobile advertising, serving billions of ads impressions per month. Germany is Europe 's largest and fastest growing mobile market and this consolidation of content makes it the largest single-country mobile ad marketplace on the Continent. The deal, which brings Gruner + Jahr together with other publishers puts the Amobee Platform at the nucleus of Europe market trends, news research and surveys resources
Big Deal mit G+J: Amobee will mobile Werbung revolutionieren
Amobee Media Systems hat einen weiteren Gro�verlag von seiner mobilen Werbeplattform �berzeugt. Eigenen Angaben zufolge arbeitet das Unternehmen nun auch exklusiv f�r Gruner + Jahr Electronic Media Sales (G+J EMS). Damit liefert Amobee Werbung auf mobilen Seiten von Titeln wie "Financial Times Deutschland", "Spiegel", "Stern" und "Gala" aus.   Amobee Media Systems bietet eine technische Plattform an, auf der Medienh�user und Mobilfunkbetreiber Werbepl�tze f�r mobile Portale vermarkten k�nnen. Die Plattform soll zudem daf�r sorgen, dass die Werbung korrekt auf den Endger�ten der Verbraucher ausgeliefert wird. Das Angebot ... market trends, news research and surveys resources

INFORMATION RESOURCES

Mobile advertising: Orange innovates with in-SMS ads concept
Aug 6, 2008 ... with Amobee Media Systems, a provider of advertising solutions for ... Headquartered in Redwood City California, Amobee Media Systems is the ... technology research, surveys study and trend statistics
Comment submitted by Mobile Marketing Association
Amobee Media Systems. Mozes, Inc. The Weather Channel. Interactive. AOL LLC. News Over Wire less. Thin Multimedia. AT&T Mobility. Nielsen Mobile ... technology research, surveys study and trend statistics
The Ad-Free Cellphone May Soon Be Extinct - New York Times
Already, ads are creeping onto cellphones around the globe. At this rate, experts say, it will not be long before the 2.2 billion mobile phone users around the world consider it natural to tune into a 15-second spot before watching a video, sending a message or listening to a downloaded song between phone conversations. Or so they hope. “This is the year that advertising breaks out worldwide,” said Laura Marriott, executive director of the Mobile Marketing Association, based in Boulder, Colo., which represents more than 400 advertisers, phone makers, wireless operators and market research companies. “Previously, there were not ...
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If your company restricts web access to other sites (besides adult ...
I previously managed a network for a large church which also had a grade 1-8 school. We spent years adjusting to the right mix of restrict/allow. Besides adult sites, we limited lingerie/swimware, drugs, weapons, and during working hours, also limited streaming media because of our limited bandwidth at the time. We even attempted a bit of fine tuning to block some of the more aggressive ad sites, although may not have really gained much there. We experimented with blocking sports sites and shopping sites, but that mostly worked against us as we opened them right back up. It's a very fine line between protecting the ...