Special Report on
Brand engagement Resources
Brand engagement Resources - Trends
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We critiqued the brands on not only their breadth of engagement across these channels, but also their depth, such as whether they reply to comments made on blog posts. Each brand was given a numerical score. The top 10 ENGAGEMENTdb brands with their scores are: Starbucks (127) Dell (123) eBay (115) Google (105) Microsoft (103) Thomson Reuters (101) Nike (100) Amazon (88) SAP (86) Tie - Yahoo!/Intel (85) The report is available at http://bit.ly/KRGNt and the main site is at engagementdb.com (includes ways for you to do a quick ranking of your engagement ). A very neat interactive feature of the site is the ability to see the ...
“Social media are media for social interaction, using highly accessible and scalable publishing techniques. Social media use web-based technologies to transform and broadcast media monologues into social media dialogues” , I probably shouldn’t be. I can’t recall how many times I have written this when I’m thinking about social media – digital technology simply shortens the distance between us . I first brought up that idea in June 2008 in this essay . Here’s an opening extract – “The far-sighted response will be to make it easier to gain Read More
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BRAND ENGAGEMENT RESOURCES
Customer Engagement Platform Cracks the Code on Monetizing Social Networking
SMBSeatte Jan. 19th 2010 Trailer
- MinOnline :: min Webinar: Rules of Engagement: Make Your Media ...
- HCI webcast: Telling the European brand story ~ HR to HR 2.0 and ...