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Time has changed. And in the current environment, listening to the customers and understanding their needs is more important than ever for all companies, including insurance and financial services like Prudential. Launched in Singapore, Prudential has started its largest online branding in its history, called “The Power if Listening” that created by advertising agency Ogilvy. The campaign... Related Creative Ideas : prudential singapore honestly speaking , hotel advertising ideas , cool advertising ideas , ideas creative trends , Recent Trends in Online Advertising , prudential singapore the power of listening ,
The advertising is defined as a persuasive message carried by a no personal media and paid for by an identified sponsor. This definition indicates two basic parts of advertising: the message and the medium. Both works together to communicate the right ideas to the right audience. Advertising promotes goods, services, and ideas in mass media, such as television, radio, newspapers, and magazines, to reach a large number of people at once. It serves as a substitute for a salesperson talking to an individual prospect. Advertising is a one-way communication and, unlike a sales person, cannot ... Read More
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