Share this page | Email | Contact Us

Special Report on

Driven Media Car Advertising

driven media car advertising special research report Photo by c2.api.ning.com
The National In-Car Study The Power of Outdoor Advertising © 2003 Arbitron Inc./Edison Media Research How the In-Car Study Was Conducted 1,505 telephone interviews were conducted in July 2003 • National U.S. random sample • 98.4% of the sample had driven or ridden as a passenger in non-public transportation vehicles (car/truck/van, etc.) in the last month In-Car Trends © 2003 Arbitron Inc./Edison Media Research Americans Are Spending More Time In-Car “In general, are you spending MORE or LESS time in cars than you were one year ago?” ...
" in the name refers to a set of rules to which all participants' cars must comply. The F1 season consists of a series of races, known as Grands Prix , held on purpose-built circuits , and public roads. The results of each race are combined to determine two annual World Championships, one for the drivers and one for the constructors , with racing drivers, constructor teams, track officials, organizers, and circuits required to be holders of valid Super Licences , the highest class racing licence issued by the FIA. Formula One cars race at high speeds, up to with engines revving up to a formula imposed limit of 18,000 rpm
REVIEWS AND OPINIONS
Advertising on Social Media to Reach Women | Jackson Social Media
You are one of the online entrepreneurs whose niche members are mostly women in the 17-34 age range. There are many other highly unique factors about this group, but although everyone will tell you it’s too broad and generic a metric to matter, gender is an important piece of your marketing puzzle – especially when it comes to psychometrics (measuring how people think and perceive). You’ve heard, here and there, that one has to copywright differently to reach women. Well, the same goes with advertising. That’s why social media should be one of the first venues you think about, if the female gender makes ... market research, surveys and trends
Driven: 2010 Suzuki Kizashi - The Car Connection
For daily-driving needs, the 2010 Suzuki Kizashi feels right-sized in many ways. It's just large enough to carry four adults across town in comfort, yet it's compact enough to fit into a smallish parking space. And it feels quite light and nimble yet tracks with enough heft for reassuring high-speed cruising. Those impressions mostly agree with the ones we gleaned in our first drive last fall, but recently, in more of a daily-driving routine, we had a week to mull over the Kizashi's traits. Just as with our first time with the Kizashi, we were thoroughly impressed with the well-bolstered sport seats, the pleasing ... market research, surveys and trends

SURVEY RESULTS FOR
DRIVEN MEDIA CAR ADVERTISING

AutoTrader.com strategy works to build largest online media ...
More than a decade ago, Chip Perry, president and CEO of AutoTrader.com, worked for the Los Angeles Times, where he headed the major daily’s Internet team. There, he encountered the newspaper industry’s powerful urge to protect print assets and resist embracing the Internet. “If the right opportunity came along, they were ripe to be attacked,” he says. The right opportunity for Perry turned out to be Cox Enterprises’ profitable AutoTrader.com, now the largest vertical online media company of any kind with revenue north of $600 million.   Perry, who is a speaker at the Southeast Venture Conference ... industry trends, business articles and survey research
Global ad industry grapples with new spending trends-Advertising ...
LONDON: Some of the world's top advertising and marketing chiefs will meet in Moscow this week to exchange ideas on the best ways for the $450 billion industry to capitalise on a still fragile economic recovery. Although the picture is mixed worldwide, the major economies of the United States and parts of Europe are returning to growth and with them the fortunes of ad agencies and media owners, which trail but closely mirror gross domestic product. The two-day conference of the International Advertising Association starting on Tuesday evening comes at a time of cautious optimism for the industry - first-quarter results ... industry trends, business articles and survey research
RELATED NEWS
Nissan to Move Beyond Price-Driven Advertising
NEW YORK (AdAge.com) -- Nissan's new marketing boss, Jon Brancheau, has only been in his job for three months, but he has been a car marketer for a lifetime. He grew up around the business, his father having worked at General Motors in a Cadillac assembly plant during the 1950s and 1960s. Mr. Brancheau followed in his father's footsteps for a time, leading marketing for Saab and later running GM's international media operations, before jumping over to Nissan Motor America in 2008 to oversee global marketing for Nissan's Infiniti division. Two years later -- after the abrupt departure of his predecessor, Joel ... market trends, news research and surveys resources
DJ Edgerton, CEO and co-founder of Zemoga
talks about the most exciting things taking place right now in the digital world. He also shares some insights, social media marketing tips and much more. Enjoy! PromotionWorld: Would you tell us a few words about yourself and your professional background? How did you get into the digital sector? DJ Edgerton: After graduating from Pratt with a BFA, I started my career as an Art Director at Saatachi & Saatchi and K&B in NY. I quickly identified that digital was the future - first with print design through apps like Photoshop and Illustrator, then the advent of the Internet had me designing for the web as early as 1995. ... market trends, news research and surveys resources

INFORMATION RESOURCES

Investment Analysis:
Audience size is the currency of advertising media; .... Rental Car Companies Website. • Rack displays within the rental location ... technology research, surveys study and trend statistics
MEDIA REVEALED
chalk ads, car, bus ads, etc. What are the newest places to find ad space? ...... Marketing and advertising strategies are driven by the psychology of ... technology research, surveys study and trend statistics
Press Database of International EMBA
Shanghai, Feb 23, 2005: Advertising is one of barometers which reflect economic development, driven by the rapid and healthy development of the social economy. Last year, China*s advertising industry continued to grow from strength to strength. Nielsen Media Research statistics indicate in 2004, the advertising expenditure of Mainland China (based on the range of TV and Print media monitored by Nielsen Media Research) soared to RMB 261,4 billion Yuan, this is an increase of 32% over 2003, of which the TV advertising accounted for 76%. The top ranking advertising expenditure industry remains unchanged, the amount of advertising ...
REAL TIME
DRIVEN MEDIA CAR ADVERTISING
QUESTIONS AND ANSWERS
Advertising on your car for money.
Are there any companies that still pay drivers to put their advertising all over their car? We are really desperate for $$ and most products would be okay with me, i.e. not alcohol, cigarettes, or those embarrassing feminine products! Something like cat food would be cool. Just curious if any companies still do this, and, if so, if it really pays enough to be worthwhile.  Discuss this question (0 comments) why can't I answer? Show all details , Hide all details  by lmhilly1971 on Dec 31 2009 (5 months ago) Owning a car usually involves a few extra expenses for their owners, like gas ...
If the Pizza industry is driven by coupons, how does social media ...
If pizza companies are placing coupons on the social media sites, customers should be able to click on the coupons and be directed to the web-page where the coupon is automaticly deducted when the customer places an order. I for one would be using that particular feature. posted 2 months ago Tweeting time sensitive offers or specials of the day to a geographically targeted following should spike your sales. Give 10% off to anyone who places an order via a PayPal button on your Pizzeria website. I tried to order a pizza online in Provo Utah (for a friend in Provo), and I gave up in frustration after an hour of trying and ...