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Internet Advertising Board - Trends
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In 2001, as a service to our readers, the staff of Quintessential Careers decided to conduct an annual review of the state of job-hunting on the Web. You can read previous reports (which are also listed at the end of this article) here: Quintessential Careers Reports on Internet Job-Hunting . Have you noticed that the Help Wanted portion of your newspaper classified-ad section is getting thinner and thinner? The Conference Board reported in fall 2007 that 73 percent of surveyed job-seekers were using the Internet to do so compared to 66 percent in the same period in 2005. At the same time, use of newspaper classifieds ...
Apple’s iAd to market with an SDK that allows iPhone OS mobile apps developers to specifically target the iPad. AdMob’s iPad SDK was released on Jun 2nd, whereas iAd SDK is not expected to be announced until Monday’s WWDC 2010 keynote address by Steve Jobs. AdMob’s SDK supports two formats: (1) text and tile ads; (2) image ads. Both format types are available in three IAB (Internet Advertising Board) standard sizes : 300×250, 728×90, 468×60. Personally, I’d think that these sizes are inappropriate for the iPad and really more suited to websites ... Read More
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Seb Bishop, Espotting (Inspiring Entrepreneurs - Internet Icons)
IAB Targets Online Marketing's 'Creative Crisis'