Special Report on
Marketing Commercial Sponsorship
Marketing Commercial Sponsorship - Trends
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The 2010 FIFA World Cup will achieve record global viewership, with the total audience figure increasing by at least 5% compared to the 2006 tournament, according to research from IPG’s Initiative. According to Initiative’s futures sport + entertainment, this summer’s World Cup tournament, which starts today (11 June) at 3pm, with South Africa versus Mexico, could attract a live global average audience of 125 million per match. Furthermore, the 2010 FIFA World Cup final on 11 July is set to be the most- watched sporting final in history. The 2006 final drew an average live audience of 322 million people, with ...
your podcast? If you are podcasting, the potential to generate revenue from your podcast is an extra-added benefit to you as a podcaster. As a podcaster, you don’t have to worry about large overhead and the revenue generated through your podcast will be mostly profit. There are three main ways in which you can make money with your podcast. 1. Generate Revenue through Commerical Sponsors One of the greatest ways to generate revenue for your podcast is through commercial sponsorship of your show. If you are able to obtain a major sponsor, you can bring in large revenue for your ... Read More
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