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Special Report on

Patent Medicine Advertising

patent medicine advertising special research report Photo by csws.uoregon.edu
A blog on current research in Civil War-era medicine, my own Civil War writing (aka shameless self-promotion), advice on freelance historical writing, and comments on the goings-on at other Civil War blogs I have posted before how - even decades afterwards - patent/quack medicine vendors specifically advertised their nostrums and snake oil to Civil War veterans. I've recently added an item to my collection that reinforces this theme: a pamphlet entitled "Decisive Battles" (c. 1899) with a thrilling illustration of Civil War combat on the front. On the inside front cover is a list of about twenty "Decisive ...
of questionable effectiveness sold under a variety of names and labels. The term "patent medicine" is somewhat of a misnomer because, in most cases, although many of the products were trademarked , they were never patented (most avoided the patent process so as not to reveal products' often hazardous and questionable ingredients). Perhaps the only "patent medicine" ever to be patented was Castoria . In ancient times, such medicine was called nostrum remedium ("our remedy" in Latin ). The name patent medicine has become particularly associated with the sale of drug compounds in the nineteenth ...
REVIEWS AND OPINIONS
The Perilous Danger of Microbes in the Scalp - Things Ypsilanti
Patent medicine makers sold their wares in Ypsilanti, as elsewhere, using fraudulent sales techniques. In the late 19th and early 20th century, no regulatory agency existed to analyze makers’ “medicines” or question their florid advertisements. One such ad for Rexall’s “93” hair tonic, on sale at the Rogers-Weinmann-Matthews drugstores at 118 Congress Street, 29 Huron, and 509-511 Cross Street, appeared in the January 29, 1909 Ypsilanti Daily Press. Written by Rexall, the ad was presented, as was common at the time, as a “straight” news story. The ad used several classic patent medicine advertising gambits. One was to capitalize ... market research, surveys and trends
Photography, Digital Imaging & Computer Graphics Laboratory ...
 We have a 40+ year history in the Department of Pathology, however, we are anything but old and stale!   Our lab has grown and changed with the times.  Originally known only as Pathology Photography, we were here when the personal computer was just an idea taking shape in the minds of Bill Gates and Steven Jobs, when the Internet was a new frontier, when an 80 megabyte Winchester hard drive was huge, before servers and networked computers of all flavors (PC, MAC, Unix) were an integral part of the workplace.   First adding graphic services in the mid-1980s to rapid turnaround quality photography and microscopy that remains our ... market research, surveys and trends

SURVEY RESULTS FOR
PATENT MEDICINE ADVERTISING

EAA: Timeline
This timeline includes selected events in business technology, media, marketing, and advertising for the decades covered by this project. Sources used for this timeline are included in the EAA Bibliography . 1841 - Volney B. Palmer opens the first American advertising agency, in Philadelphia. 1850 - Advertising in the New York Tribune doubles between October 1849 and October 1850. 1850 - Phineas T. Barnum brings Jenny Lind, the "Swedish Nightingale" to America, employing newspaper ads, handbills, and broadsides to drum up extraordinary interest in this, until now, unknown-to-Americans international singing star. From being ... industry trends, business articles and survey research
Cmj211 Project Advertising
Advertising - the act or practice of calling public attention to one's product, service, need, etc., esp. by paid announcements in newspapers and magazines, over radio or television, on billboards, etc.: to get more customers by advertising. Advertising spending worldwide exceeds $350 billion per year. Organization of the Industry 2006 - There were about 48,000 advertising and public relations services establishments in the United States. Some deal with outdoor advertising, others will deal with advertising on busses, subways, trains. Some firms are do not create the campaign. They sell advertising time or space on radio or ... industry trends, business articles and survey research
RELATED NEWS
Present at the Birth of Modern Advertising
Dow Jones Reprints: This copy is for your personal, non-commercial use only. To order presentation-ready copies for distribution to your colleagues, clients or customers, use the Order Reprints tool at the bottom of any article or visit www.djreprints.com In the nascent days of advertising, in the first half of the 20th century, no one was more successful—or more influential—than Albert Lasker. Under his energetic leadership, the Lord & Thomas agency promoted new habits as well as new products and became for a period the country's largest agency. He devised a way to help women overcome their shyness in ... market trends, news research and surveys resources
The Mansfield That Was: 1908 theaters drew folks downtown
Those must have been great days around 1908 and 1909 when you could get a good lunch for 15 cents, milk was selling for 7 cents a quart and sugar-cured hams were 13 cents a pound. Those food prices were offered by John Angle at his popular market over on South Park Street, not far from the Southern Hotel. We were reminded of those pleasant times by the discovery of a Memorial Opera House program for the 1908-09 season and present attempts to get the Old Madison Theater going again. The Madison stands on the site of the old Opera House which burned more than 50 years ago. The Opera House was a great place to see shows for nearly ... market trends, news research and surveys resources

INFORMATION RESOURCES

'cheap "patent medicine" advertising and to read it quzired to ...
'cheap "patent medicine" advertising and to read it one would feel quite sure that the only thing in the world that could cure him of rheumatism or ... technology research, surveys study and trend statistics
NMAH | Object Groups
Patent medicines are named after the “letters patent” granted by the English crown. The first “letters patent” given to an inventor of a secret remedy was issued during the late 17th century. The patent granted the medicine maker a monopoly over his particular formula. The term “patent medicine” came to describe all pre-packaged medicines sold “over-the-counter” without a doctor’s prescription. In the United States very few preparations were ever actually patented. Many of the earliest English patent medicines, such as Turlington’s Balsam of Life, Bateman’s ... technology research, surveys study and trend statistics
REAL TIME
PATENT MEDICINE ADVERTISING
QUESTIONS AND ANSWERS
Have you ever had a NyQuil hangover? - Yahoo! Answers
I have a little head cold so I have been taking half a dose of NyQuil which is 15ml, since I'm little and I can't handle more than that. So for the past two days, every night I have been getting to bed with the endless coughing and stuffy/sneezy nose. So I take my lovely dose of NyQuil and I start to feel almost instant relief and then turned off my television and made it as dark and quiet as possible and fall right to sleep. I love that. I stay asleep for about four or five hours, usually I wake up so I can use the rest room, and when I do wake up, I feel so terrible. My eyes are droopy, my head is pounding ...
What does "doctor good" mean? - Yahoo! Answers
Or I could be the only dancing gypsy who uses a triangle in her act. Ding! Learn to brew some moonshine on the side or what Cher called "Doctor Good". ... http://alexisinstockings.com/WordPress/?m=200606 ---------------------------- I think he means liquor (illegally distilled whiskey) by "Doctor Good". Am I right? 4 years ago In the days of travelling fairs many fake medicines were sold with the promise that they could cure almost anything. They usually contained ingredients like camphor, menthol, eucalyptus, pepper and alcohol and were either designed for rubbing in or drinking. Often known as 'Snake Oil' ...