Special Report on
Retail Media Consulting
Retail Media Consulting - Trends
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indicates both the industry of, and the practice of, helping organizations improve their performance, primarily through the analysis of existing business problems and development of plans for improvement. Organizations hire the services of management consultants for a number of reasons, including gaining external (and presumably objective) advice and access to the consultants' specialized expertise. Because of their exposure to and relationships with numerous organizations, consulting firms are also said to be aware of industry " best practices ", although the transferability of such practices from one ...
I recently had a nice exchange with Laura Davis-Taylor (of Retail Media Consulting), one of the writers of an article I mentioned in last week's discussion about retail digital media networks . In that blog article I talked about the growing trend towards digital signage deployments in retail venues, as well as some drivers for growth in the space during 2006. If you haven't seen a copy of the retail networks article (co-authored by Davis-Taylor and Bill Collins), you can either log on to the In-Store Marketing Institute's site here (if you're a member), ... Read More
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Patrick Dixon - conference speaker future trends (futurist). Global future of industry ...
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