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Special Report on

Sanders\Wingo Advertising Agency

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(January 30, 2008) General Motors Corp. is further broadening its multicultural marketing efforts and today announced that it will add Sanders\Wingo Advertising, Inc., to its list of advertising agencies to provide African American, urban and youth marketing support for Chevrolet, and Carol H. Williams Advertising to provide African American, urban and youth marketing support for Cadillac, HUMMER, Saab, Saturn and the GM Corporate brand, effective at the end of the first quarter of 2008. Sanders\Wingo, based in El Paso and Austin, Texas, will help the Chevrolet ...
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Sanders/Wingo Wins African American Duties for Chevy
DETROIT ( -- General Motors Corp. started out with a review for the $35 million African-American account for Chevrolet, and ended up making several multicultural agency realignments. Chevrolet today named Sanders/Wingo, El Paso, Texas, its agency of record for African American, urban and youth marketing after a review that included the incumbent, Carol H. Williams Advertising, Oakland, Calif. Keeping Cadillac, Hummer But the Williams agency, which was due to lose its African-American creative accounts for Cadillac and Hummer on Jan. 1 to the luxury brands' general market shop, Modernista, Boston, will keep those ... market research, surveys and trends
Online Marketing, Social, New Media | Austin Texas ...
(AUSTIN, TEXAS) More than 500 of Austin’s creative elite attended the 2010 Austin ADDY Awards Show, hosted by the Austin Advertising Federation, at the industrial-chic Seaholm Power Plant on Friday, February 12th. 2010 ADDY director Thom Gehring of creative branding and design firm PryorGehring with Jason Hicks Productions transformed the raw space into a Euro club, the perfect backdrop for both the Awards Show and a get-your-grove-on After Party that celebrated the Award-winning entries that will move on to regional and national competition. “The evening was a great success and provided the perfect opportunity to ... market research, surveys and trends


AT&T- News Room
AT&T* today announced that the Austin, Texas, office of Sanders/Wingo – the African-American agency of record for AT&T Operations, Inc – has been recognized by the American Advertising Federation (AAF) for its demonstrated innovative efforts in multicultural marketing and advertising. Every year, AAF – the leading and oldest national advertising trade association representing thousands of professionals in the advertising industry – recognizes companies for their successful multicultural marketing and diversity efforts in various categories. This year, Sanders/Wingo was honored in the Multiethnic ... industry trends, business articles and survey research
Automakers cite recession as cause for cuts in ethnic marketing ...
(April 19, 2010) Diversity marketing, long an area of emphasis for car companies as they tried to reach new audiences in the roaring 2000s, is at a critical juncture. A comparison of advertising spending and marketing creative trends shows diversity marketing is under the gun as budgets are cut and agency work is consolidated. According to Nielsen Co., automaker spending on Hispanic-targeted TV, magazine and radio advertising dropped 38 percent last year to $322.2 million, and black-targeted spending dropped 18 percent to $85.8 million. Those two categories outpaced ... industry trends, business articles and survey research


Jan 8, 2009 ... The first firm in America resembling a modern advertising agency, N.W. Ayer, opened in ..... 5 Sanders Wingo Advertising. 1983. El Paso, TX ... technology research, surveys study and trend statistics
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Texas Advertising and Public Relations - INTERNSHIPS
Companies that hosted Advertising and Public Relations interns from Department of Advertising. If you are interested in to learn more details about any of these companies and intern's experiences there, please contact, Internship Coordinator, Advertising Department (Summer 02-Spring 05) 360Commerce, Inc.    501 Post Any Baby Can - Child and Family Resource Center (ADV &PR) Arnold Worldwide - Boston Arsenal Ashley Laurent Enabling Broadcasting Services Association of Certified Fraud Examiners Austin American-Statesman The Austin Chronicle Austin Lyric Opera Austin Martial Arts Academy Austin Monthly Austin Regional ...
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