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in 1959 called "The Decline of Book Reviewing", a scornful look at the failure of criticism in reviews of the time that inspired Silvers and Epstein. During the New York printing strike of 1963, when The New York Times had ceased publication, the founders of The Review seized the opportunity to establish a vigorous book review. They knew that book publishers would advertise their books in the new publication, since they had no other outlet for promoting new books. 3 The first idea was to make Norman Podhoretz editor, but he chose to stay at Commentary magazine. The group then turned to Silvers, a friend of Jason ...
The Egyptians used the papyrus for sales messages and posters. Commercial messages and political campaign displays have been found in the ruins of Pompeii and ancient Arabia. Lost and found advertising on papyrus was common in ancient Greece and ancient Rome. mural painting or rock commercial advertising is another manifestation of an ancient advertising form, which is present today in many parts of Asia, Africa and South America. The tradition of mural painting paintings date back to India cave dating back to 4000 BC C. . History tells us that out of home advertising and billboards are ... Read More
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