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Snooze admits to misleading advertising
Snooze admits to misleading advertising - Trends
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Simon Burrett is a career retail marketer and a recognised strategic specialist. He is a member of the Advisory Board of the Australian Centre for Retail Studies and has written and delivered the AFA Adschool Retail Marketing course. Today, Simon is a part owner of The Foundry, a growing independent ad agency that applies its own innovative thinking to brands in FMCG and Automotive, as well as retail brands like Snooze, Freedom, BBQ Galore, 3D Inspirations, Dick Smith Electronics and Pacific Shopping Centres. The ARA Retailer invited Simon to share some of his perspectives on what he sees are emerging trends in retail ...
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