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If you’ve been dragging your feet on social media, it’s time to take both of those feet and jump right in. The just released study on business use of social media from the folks at Business.com is must reading for content marketers who are active, tentative or hesitant about social media. Their research, 2009 Business Social Media Benchmarking Study makes it clear that even small business owners need to take social media very seriously indeed.  The study was designed to assess current trends in the use of social media in North American businesses. Based on 2,948 valid responses to the online Business Social Media ...
is an integrated brand agency. The company currently has over 3,000 employees in 32 offices spread out over 19 countries in North America, South America, Europe, Asia, and Australia. Digitas also owns The Third Act: (a brand content platform), Digitas Health, (healthcare marketing), Prodigious Worldwide (global digital productions company) and Solutions | Digitas. Other sister agencies include: Starcom MediaVest, ZenithOptimedia, Denuo, and Razorfish, all of which are members of Publicis Groupe's VivaKi.
REVIEWS AND OPINIONS
MLM Leader Vernon Smith Teaches Network Marketing Reps How to Get ...
This article explains how network marketers can reach the top spots in Google. These are tips for the new marketer that will aid in their success online. FOR IMMEDIATE RELEASE PRLog (Press Release) – Jul 21, 2010 – All websites on the internet would like to have a top spot in Google. Google looks for sites that have relevant and new content. Publishing new content to your blog on a consistent basis is very important to hold a top spot in Google. The Google Bot or Spider crawls over your content and looks for phrases and keywords to analyze your site. Do you keyword research and find the keywords that will give you ... market research, surveys and trends
news and information, current event articles, top stories » The ...
Nearly every company on the planet sets out with the primary objective of earning money. This is generally done by manufacturing some form of product, or offering a service, and then charging people money for it. This fundamental principle is fairly straight-forward, though it contains many specific details. Firstly, it is a very rare case that a company can offer a product or service that is truly unique and cannot be provided by anybody else. This means that your enterprise will be contesting with other businesses that sell a similar item and you will both be trying to make money from the same customers, who only want to spend ... market research, surveys and trends

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TOP CONTENT MARKETING NEWS

Alltop - Top Content Marketing News
This is just a one minute interview completed when I spoke at the Business Marketing Association conference, but it contains some important points. Facebook, Twitter...yes, they are important.  But they are just channels and may be gone tomorrow.  What is the substance behind those channels?   How are you creating meaning for your customers every day?  Are you? Are you developing the very best information, the best content in your industry?  Don't leave that to the media companies.  If you want to be the expert in your industry to drive your business,… Everyone here in Cleveland ... industry trends, business articles and survey research
ANA - New ANA/B2B Magazine Study: Marketers Embrace Newer Media ...
Marketers Embrace Newer Media Platforms: Social Media, Viral Video Become More Mainstream, Blogs and Mobile Next Formats Expected to Take Off Concerns with new media include inability to prove ROI, and having metrics to properly allocate the mix between traditional and digital media New York, NY - As marketers embrace new media platforms, social media and viral videos have seen the largest jump in ranking, according to a survey done by the ANA (Association of National Advertisers), BtoB Magazine and in partnership with marketing services firm ‘mktg.'  The survey found that 66 percent of marketers utilized ... industry trends, business articles and survey research
RELATED NEWS
Optimizing Yourself For The Yahoo! Microsoft Search Alliance
With the Yahoo/Microsoft Search Alliance in full swing, the accompanying transitions of both paid and organic search are imminent. As such, search publishers and search marketers alike have some work to do. I’m going to walk you through this as best I can from the perspective of a large advertiser within Yahoo. I will endeavor to provide tips and information that will enable both large and small advertisers, publishers, and webmasters to navigate the process smoothly. I’ll progress from the simplest of issues to the more complex, starting with a guide to resources. First, the links The best thing I can do for you is to first ... market trends, news research and surveys resources
The Race To App Store Quality
of apps. As other app markets arrived, the same metric of success carried over. The platform creators used the quantity of applications as a way to convince critics that their platform was popular and thriving and that prospective buyers could take comfort in the platform they were investing money. Fast forward to 2010. The app market model has proved crucial in this smartphone arms race and Google itself just announced 70,000 applications in the Android Market. That’s great! There’s a diversified, quality collection of Android applications ready for discovery… right? I mean surely there are some throw away ... market trends, news research and surveys resources

INFORMATION RESOURCES

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cording to Team Marketing Report's exclusive survey, but with 21 ... ies of Team Marketing Report, are available for purchase through our ... technology research, surveys study and trend statistics
USDA Tobacco Market News Service Records : NAL Collections ...
Larry Crabtree was the Marketing Specialist, Reports and Analysis Branch, Tobacco Division, Consumer & Marketing Services, during the early 1970's. He worked out an arrangement with the National Agricultural Library in 1971 to be the recipient of tobacco inspection and market news history, which would be housed at NAL. His purpose was to gather information in a form that professional historians could use. He also pursued an oral history project on tobacco. J.E. Thigpen One particular employee's files comprise a major part of this collection. His name was J.E. Thigpen. The following information was taken from the ... technology research, surveys study and trend statistics
The Top Consumer Trends of 2010 - News at London Business School
From bling to Twitter, London Business School marketing professor Nirmalya Kumar focuses on the trends which will change the world – and how we consume – in the year ahead.  1. Internet goes mobile The personal computer is running out of steam. Who wants to lug a laptop everywhere? Thank you Apple for the iPhone and RIM for the Blackberry (but where is Nokia?).  iPhone owners are much more likely to consume wireless broadband internet and after 2 billion downloads of applications from iPhone apps stores, consumers are voting that they want internet where they are, not where the PC happens to be. Cloud ...
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QUESTIONS AND ANSWERS
How to get revenue on news website ? | LinkedIn Answers | LinkedIn
Add up ads on ur website to cling on to some revenue. More traffic more revenue u can fetch up, Often traffic is associated with the success of the website. A content based website often gets a lot of traffic due to incoming links and higher visibility to search engines. However, generating revenue from content only websites is often difficult. It relies mainly on ad publishing as the revenue stream. With advertising rates so low these days, only a very high volume website (more than 1 million page views per month) can make substantial money. On the other side, generating traffic for an e-commerce site is very costly because of ...
Top 5 Rules for Digital Marketing Success
The most successful digital initiatives typically don't start with the idea for a cool new digital experience. Instead, they start with consumer insights culled from painstaking research into who your customers are, what they're all about, how they interact with consumer technologies, and what they want from the brands they know and trust. Case in point : Dove's "Campaign for Real Beauty." Rule #2: Don't Repurpose, Reimagine. Creating multiplatform strategies that connect with audiences where they live doesn't just mean posting television spots on YouTube in the hopes they go viral. In a medium where the ...