Special Report on
Tune-Out Advertising - Trends
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Nothing better illustrates the brokenness of the Internet's most traditional revenue model than the recent crop of ad-stripping services. "Users want to have a clean layout to read a blog or news site," said TidyRead developer Matthew Chen. His Firefox add-on creates a sweet, hyper-relevant overlay as users browse through content, blocking out all the noise and distraction while leaving the cream of the content fully intact. Like competitor Readability , TidyRead acts as a highly intuitive sifter, separating the wheat--main text, images, video, and bookmarking and social sharing functions--from the chaff, which ...
Last night we watched a little TV. “Last Comic Standing,” to be all up and up about it. They’d show a few minutes of the entertainment, then a few minutes of commercials. I swear to God, it seemed like the mix was exactly 50/50. Probably not, but it sure felt like it! We finally got sick enough to turn the damn thing off and go to bed. I guess we won’t know who made it through to the finals until later. Hell, maybe we’ll never know. Horrors! How will we ever survive The Not Knowing?!?!?!?!? After the mind-numbing hell of the commercials, we’d finally be ... Read More
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