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I moderated a roundtable on web analytics, which is one of my main digital passions, so it was good to see analytics was one of the most popular topics. This post summarises the main challenges and gives tips on approaches the managers present are using to overcome them. The Econsultancy peer summits operate according to “Chatham House rules”, so there is no attribution to companies. There was much discussion around how best to cope with “Information overload” and “analysis paralysis”. There was a common need to make subsets of information available to marketers who are non-analytics specialists who don’t use the systems regularly.
about a psychologist who does chaotic three-minute therapy sessions via webcam. It stars Lisa Kudrow, who plays the over-involved Fiona Wallace who can’t quite keep her personal issues out of the sessions. It’s a really simple premise but is a very well observed satire on therapy and has some sublimely funny moments as Wallace tries to use the therapy sessions to justify her bad behaviour. To be honest, the thought of Lisa Kudrow playing a psychologist kind of put me off, owing to a hang-over from Friends , but she plays quite a different character and does a fantastic job . Link Read More
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