Special Report on
Women and Cosmetic Advertising
Women and Cosmetic Advertising - Trends
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Recently, I was asked to take part in a discussion about trends in the beauty business over the past 10 years. The following is an excerpt from the interview: How long have you worked in the beauty industry? A very long-seeming 2 years. From the time that you have worked in the industry has it changed at all, and if so how? Because I have been in the industry for a short time (as a beauty editor) I haven't noticed any changes in particular during my tenure. However, in studying the beauty industry and in the process of becoming somewhat of an expert, I have noticed the following: 1. There is a lot of money to be made in ...
blogger when he wrote “If you don’t like it, you don’t have to read it” in response to a Comment awhile back. When you’re vague and polite, nobody knows what point you’re trying to make . Bryan doesn’t need anyone to like him or agree. That’s not why we go to work. In the blog forum, it’s appropriate to give it more and be careful less. He posted recently about women and cosmetic advertising in Hope Springs Eternal, But Why’s It So Expensive . Many women made excellent suggestions about why we are so easily and willingly sucked in by beauty advertising. I think about this topic a ... Read More
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