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The “crowded house” mentality of retail design is a thing of the past. Moving forward, retailers want to offer environments that are less distracting for consumers. As a result, say leading designers, “streamlined,” “tidy” and “uncomplicated” are among the buzzwords that will define design in coming years. “Some of the largest design issues are centered on simplicity and clarity,” says Bob Welty, vice president and creative director at Chute Gerdeman, the Columbus, Ohio-based retail design, planning and branding firm. Even before Sept. 11, consumers in all segments of ...
Birmingham, United Kingdom (February 26, 2010) – Leading expert provider of retail solutions including retail design, point-of-purchase, shop-in-shop and flagship store design, have been championing the benefits of attractive window designs and have spread their talents to the likes of New Look and Harrods. Green Room Retail has recently installed a window display for Nike at Harrods which contains a pulsing graphic equaliser and over 10,000 LEDs. Green Room Retail believes that retail displays like this stop customers in their tracks and aren’t just an attractive sales pitch ... Read More
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