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Online vs “Traditional” Commerce
Online vs “Traditional” Commerce - Trends
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There might be a recession going on, but this past holiday season, many online retailers saw record sales. One of those companies was eBags . Over the past 10 years, eBags has grown to be the largest seller of luggage and bags online. With 500 brands and over 40,000 products available on its website, eBags set huge sales records this holiday season. Between Black Friday and Christmas, sales were up 32% over last year. Meanwhile, growth is continuing. February sales were up 20% from the same time last year. I caught up with eBags cofounder Peter Cobb to chat about what eBags is doing to keep the growth continuing, why free ...
Customers can easily authenticate the identity of a merchant simply by walking into a bricks-and-mortar store. Stores can be members of a community and neighborhood; they can be part of customers’ daily experience. There is a concreteness about a physical store that no amount of HTML will ever match. Immediacy. Customers can touch and feel and hold the merchandise. Tactile cues can drive the decision to buy. A transaction that is face-to-face is usually unmediated : your communication with the merchant is not in the hands of a third party or technology (as with ordering by phone). Value. Read More
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ONLINE VS “TRADITIONAL” COMMERCE
MLM-THE BUSINESS OF FUTURE
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