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Special Report on

Retailers Push Mobile Commerce

retailers push mobile commerce special research report Photo by harvestcreative.com
Thanks to Steve Jobs, mobile is no longer an afterthought in most marketing budgets, but a well-deserved line item. Indeed, the more controversy that the Apple CEO stirs, the higher the ratings for mobile content, marketing and commerce. Apple’s growing dominance of mobile, and its attempts to turn its niche market into mass, will shape the debate over on-the-go devices and marketing this year and beyond. Read first how Apple is setting the agenda this year and then keep an eye on other market-shaping trends. Apple’s Steve Jobs is the Macdaddy of mobile Apple dominates the mobile discussion as online giants jostle for market ...
Nokia is engaged in the manufacturing of mobile devices and in converging Internet and communications industries, with over 123,000 employees in 120 countries, sales in more than 150 countries and global annual revenue of EUR 41 billion and operating profit of €1.2 billion as of 2009. 1 It is the world's largest manufacturer of mobile telephones : its global device market share was about 33% in Q1 2010, up from 32% in Q1 2009 and down from 35% in Q4 2009 (beginning in 2010 Nokia revised its definition of the industry mobile device market that it use to estimate industry volumes). 2 Nokia's converged device market share ...
REVIEWS AND OPINIONS
Retailers steepen discounts to get shoppers to buy after choppy ...
NEW YORK — Stores deepened discounts more than planned in June to draw recession-scarred shoppers to buy summer tops and other merchandise. But shoppers bought mostly items they needed, resulting in small revenue gains. The mixed results from June, released Thursday, are raising concerns about the back-to-school season and consumers' ability and willingness to hit the accelerator on spending. The International Council of Shopping Centers' index of June retail sales rose 3 percent, the low end of its growth forecast that ranged from 3 to 4 percent. But that's compared with a 5.1 percent decline in June 2009. The ... market research, surveys and trends
Foothealth.com steps into mobile commerce - Mobile Commerce Daily ...
Online retailer Foothealth.com has stepped up its game with a mobile Web site optimized for various smartphone platforms. Foothealth.com tapped ecommerce service provider ShopVisible, which has extended its tools and services to the mobile environment, to create a mobile retail experience for consumers. ShopVisible Mobile, and thus Foothealth.com, runs on all major mobile devices, including iPhone, BlackBerry, Android and Windows Mobile devices, and was designed with the specific requirements of the mobile environment in mind. “We pursue strategies that let us move much faster than the bigger players in the market,” said Puneet ... market research, surveys and trends

SURVEY RESULTS FOR
RETAILERS PUSH MOBILE COMMERCE

Usablenet | Calling All Shoppers: Retailers Push Mobile Commerce
 By Christmas 2010, shopping on the road, while waiting on line at the supermarket, traveling in China or backpacking through France — wherever there is cell phone service — just might be as normal as shopping online.    The latest entry: London-based luxury e-tailer Net-a-porter on Monday launched a shopping application for the iPhone. Users who download the free application can see what’s new in the store, shop and update their wish lists, among other things.    At least 11 major companies, from Polo Ralph Lauren to Sears and CVS to Galeries Lafayette are raising their profiles by ... industry trends, business articles and survey research
Mobile Commerce Slow to Catch on with Retailers « E-commerce News
Despite the fact that mobile phone usage is growing tremendously and will eventually surpass computers as the most popular method of getting online, many e-tailers and merchants have held off on implementing mobile commerce plans for now, according to a new survey. The 2010 Mobile Commerce Survey from search technology provider SLI Systems indicates that 80 percent  of those retailers with e-commerce operations do not have a strategy in place for mobile commerce.  Of those merchants, 70 percent plan to devise some kind of m-commerce platform in the next two years. Zoomerang conducted the survey for SLI and polled 419 online ... industry trends, business articles and survey research
RELATED NEWS
Retailers push to become e-tailers
Westfield, the world's biggest shopping centre operator by value, is now investigating how to integrate the internet and ''e-commerce'' into its operations. Depending on its success, many others will follow. In time, the use of technology will have a seismic shift on how shopping centres look and operate and how landlords can generate profits from their tenants. The executive chairman of Westfield, Frank Lowy, told shareholders at the group's annual general meeting in May that Westfield had been monitoring the use of technology for the past decade to make greater use of the internet to promote the ... market trends, news research and surveys resources
Read all 'digital downloads' posts in Politics and Law
Caption: 23 states and the District of Columbia currently tax digital downloads, but critics say 11 lack explicit legal authorization. Graphic courtesy of the Sutherland Asbill & Brennan law firm. If there are two things state tax collectors seem to agree on, the first is that finding more money could really come in handy right now. The second is that taxing iTunes and other digital purchases might just do the trick. A new proposal in the U.S. Congress is, however, designed to curb many of these "iTaxes," which have popped up all over the country in the last three years. Currently, some 23 states and the District of ... market trends, news research and surveys resources

INFORMATION RESOURCES

WAP and Push Technology Integrated into Mobile Commerce Applications
transactions paid by retailers, advertising ... discussion of the impact of WAP- push on mobile commerce and its future challenges. ... technology research, surveys study and trend statistics
SENATOR STACHOWSKI JOINS THE LAST STORE ON MAIN STREET COALITION ...
SENATOR STACHOWSKI JOINS THE LAST STORE ON MAIN STREET COALITION AS IT LAUNCHES FINAL PUSH TO KEEP WINE OUT OF 19,000 NEW OUTLETS IN NEW YORK STATE   Small Business Owners Rally Against Governor’s Job-Killing Plan   Senator William T. Stachowski (D- 58th District) joined with “The Last Store on Main Street” Coalition today  to join small business owners, wine retailers, elected officials and others to launch its final push to keep wine sales out of every grocery store, gas station, deli, and bodega in the state.   “The State Senate and State Assembly have both rejected the Paterson plan, recognizing that it ... technology research, surveys study and trend statistics
1 MOBILE MARKETING IN THE RETAILING ENVIRONMENT: CURRENT INSIGHTS ...
virtual e-tailing as well as physical retailing.4 Retailers can push sales .... mobile commerce devices. However, it is unclear if this segment is ...
REAL TIME
RETAILERS PUSH MOBILE COMMERCE
QUESTIONS AND ANSWERS
Why isn't location-based marketing more of a hit than it currently ...
There are many pitfalls. I’ve been watching this since E911 was announced ten years ago and many marketers have since failed to leverage the promise of targeting advertising based on mobile location. 1. Only Sprint provides an API for sharing location information to developers. All other techniques are fragmented by mobile device/manufacturer. For many years other major operators in the US have promised it, but it looks like the earliest by the end of the year VZW and/or ATT will. In other words, various technical hurdles still exist. 2. No matter what technique, the consumer has to opt-in or confirm they are willing to ...
WikiAnswers - How are computers used today
When we ask ourselves why we use computers today, we come up with many answers. I can not even imagine what our world would be without computers! I personally use my computer for pretty much everything. I use it for my education, entertainment, and as an information source. You can literally find anything in the world that you are looking for on the web.A computer can be great and an easy way to find out information but it can also be a bad thing to. You should always be aware to not put to much of your personal information on the web. Also you need to protect your computer from many things. Today, computers are part of everyday ...