Special Report on
CRM Workflow Management, Online CRM
CRM Workflow Management, Online CRM - Trends
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is a broadly recognized, widely-implemented strategy for managing and nurturing a company’s interactions with clients and sales prospects. It involves using technology to organize, automate, and synchronize business processes—principally sales activities, but also those for marketing , customer service , and technical support . The overall goals are to find, attract, and win new clients, nurture and retain those the company already has, entice former clients back into the fold, and reduce the costs of marketing and client service. 1 Once simply a label for a category of software tools, today, it generally denotes a company-wide ...
. While I have disagreed with Chris for months I have to say my viewpoint is shifting, ever so slightly, after spending some time playing with their Twitter Sales Leads and Social CRM offerings. First, back to my core views on Social CRM: As a strategy and a tool this will be a difference maker for some companies and for some target customers, vendors, internal users. However, some industries and countries will never need Social CRM. Social CRM is not my term of choice and I prefer to stick with CRM alone. The Social Prefix is overly hyped and is a turnoff for many executives/leaders in ... Read More
SURVEY RESULTS FOR
CRM WORKFLOW MANAGEMENT, ONLINE CRM
Google Q1 2010 Earnings Call
3 - Atmosphere: Core Content and the Cloud
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