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Special Report on

Postponing product differentiation

postponing product differentiation special research report Photo by news.cnet.com
Correspondence: S Kumar, Opus College of Business, University of St. Thomas Mail, 1000 LaSalle Avenue, TMH 343, Minneapolis, MN, USA. E-mail: skumar@stthomas.edu Received May 2007; Accepted December 2007; Published online 5 March 2008. Top of page This case study is based on a supply network analysis conducted at 3M Company, a large multi-national company headquartered in Maplewood, Minnesota. The company has developed product colouring technology that enables product postponement. This study focuses on the development of a discrete-event simulation model and inventory management equations to accurately ...
a wide collection of specific design guidelines are summarized. Each design guideline addresses a particular issue that is caused by, or affects the characteristics of a product. The design guidelines themselves usually propose an approach and corresponding methods that may help to generate and apply technical knowledge in order to control, improve, or even to invent particular characteristics of a product. From a knowledge-based view, the design guideline represents an explicit form of knowledge, that contains information about "knowing- how-to " (see Procedural knowledge ). However, two problems are prevalent. First, ...
REVIEWS AND OPINIONS
Marketing Management (MB221): April 2005
end of the detergents segment. Buoyed by the success in the detergent ma rket, the company ventured into the toilet soap segment. It plans to enter the vacuum salt and shampoo segments in a big way. The Nirma success story is a result of its founder and Chairman, Dr. Karsanbhai Patel's relentless focus on quality, cost and value. The distribution model, sustained line extensions and umbrella branding strategies have enhanced the brand's cost leadership. Today, the company's two brands, Nirma and Nima, are distributed through more than two million retail outlets across the country. To make inroads into personal ... market research, surveys and trends
Strategy Session: Tesco's Fresh & Easy Needs to Move From its One ...
Independent news, analysis, insight and opinion about food & grocery retailing, with a focus on Tesco's Fresh & Easy Neighborhood Market and its competitors. Tesco's Fresh & Easy Neighborhood Market uses its fresh&easy private label brand on every store brand item in its stores regardless of retail price point or ingredient profile, including premium, specialty, natural and organic products, as the photogrpah above offers an example of. We suggest the grocery chain create two new store brands: One for premium-specialty products and another for natural-organic items, thus giving the retailer what we call a three ... market research, surveys and trends

SURVEY RESULTS FOR
POSTPONING PRODUCT DIFFERENTIATION

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estimated at $100 billion annually.1 For commercial product .... estimates the annual total cost of product returns to be between 2 and 4 percent ..... There is little to be gained from postponing product differentiation. ... industry trends, business articles and survey research
MANAGING PRODUCT VARIETY: A STUDY OF THE BICYCLE INDUSTRY
five percent of all bicycles priced above $200 are sold through IBDs. ... market , which accounts for about 2 million units per year in the United States. ...... Davis, T., and Sasser, M. (1995), “Postponing Product Differentiation,” ... industry trends, business articles and survey research
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Time Compression in the Supply Chain from POME by Gautam Koppala
This POME Chapter explores the ‘time compression’ approach to business process improvement in the supply chain. The concept and strategic relevance of this approach was first published in the West in the early 1990s, and it still offers good potential and a fresh approach to achieving competitiveness through re-engineering. The rate of adoption of time compression (TC) has been slow and this is partly because the approach requires the total commitment of the whole business from the top downwards. Coupled with this is the fact that change within any organization is always challenging, particularly when it involves ... market trends, news research and surveys resources

INFORMATION RESOURCES

Postponement Based on the Positioning of the Differentiation and ...
Sharing a common material as allowed by postponing product differentiation i.e. moving from a single-stage system to a two-stage system, ... technology research, surveys study and trend statistics
Evaluation and Selection in Product Design for Mass Customization
Postponing customization, however, may require substantial process engineering efforts. ... To support customized product differentiation, a product family ... technology research, surveys study and trend statistics
Design for Postponement
1 This approach has also been termed as delayed product differentiation or late customization ... Product postponement often requires standardizing some key ...
REAL TIME
POSTPONING PRODUCT DIFFERENTIATION
QUESTIONS AND ANSWERS
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Hello Cjam, As with many things of this nature, one can find information ?proving? dangers, as well as evidence ?proving? safety of a given product. I indeed found supporting evidence on both sides of the fence. Please note that I used information and data from reliable sources, and I do not include any scientific data from skin cream manufacturers, sites that sell lightening creams, or clinics that offer skin lightening services, except one(whose information I have corroborated). This type of data, while occasionally correct, can be skewed. Warnings and contraindications posted on products for human use certainly ...
Delayed differentiation at AllExperts
where the manufacturing process starts by making a generic or family product that is later differentiated into a specific end-product. This is a widely used method, especially in industries with high demand uncertainty, and can be effectively used to address the final demand even if forecasts cannot be improved. An example would be Benetton and their knitted sweaters that are initially all white, and then dyed into different colors only when the season/customer color preference/demand is known. It is usually necessary to redesign the product specifically for delayed differentiation, and resequence to modify the order of ...