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Special Report on

Customer Analytics Modeler

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The availability of universal access to a unified view of each customer in an organization is intended to enable the “360-degree view,” believed to be the key to unlocking the potential value stored across the numerous data sets and reports floating around the organization. Although this holy grail of customer relationship management may be ever elusive, the use of a master data management (MDM) program to enable customer data integration and consolidation does move the organization closer to enabling customer analytics that can supplement and enhance an evolving customer knowledge practice. The processes of ...
In business, predictive models exploit patterns found in historical and transactional data to identify risks and opportunities. Models capture relationships among many factors to allow assessment of risk or potential associated with a particular set of conditions, guiding decision making for candidate transactions. Predictive analytics is used in actuarial science , financial services , insurance , telecommunications , retail , travel , healthcare , pharmaceuticals and other fields. One of the most well-known applications is credit scoring , which is used throughout financial services . Scoring models process a customer’s credit ...
First Look – IBM/SPSS Decision Management and Modeler — JT on EDM
I received an update from IBM recently on IBM SPSS Decision Management 6 and IBM SPSS Modeler 14. IBM  sees organizations with many different data sources (inside and outside) that are moving from a traditional approach focused on reporting to one that involves “predict and act” – real-time, fact-driven decision making at the point of impact. IBM, like me, uses a view of decisions ranging from Strategic Direction, Managerial Control decisions (a better name for tactical decisions) and decisions about Operational Execution. As I have said before automation/decision management is focused on the Operational Execution ... market research, surveys and trends
EDSA Power Analytics---Paladin Gateway Introduced
– EDSA (, the leading developer of power analytics solutions for the design, testing, and management of complex electrical power systems, today unveiled an enhanced version of its industry-leading power systems modeling package, Paladin DesignBase. The Company also announced that qualified power systems engineers can take advantage of a suite of new promotional incentives such as 2-for-1 licensing, extended trial periods, and a new “Project Pricing” offer that enables users to “lease” Paladin DesignBase 3.1 with only a modest up-front investment. Paladin DesignBase 3.1 is an enhanced ... market research, surveys and trends


Download the PDF - Sofmap
Page views increased 67 percent per month after the recommendation engine went live ... 30 million views per month. Sofmap managers said that the ... Customer analytics. “We selected PASW Modeler because it enables ... industry trends, business articles and survey research
Create, Evaluate and Deploy Predictive Models With Ease
relies on predictive analytics to reduce customer churn. IBM SPSS Modeler helped the ... mailing costs by 35 percent. * IBM SPSS Modeler was formerly called PASWо Modeler. ... millions of records in a very short time without additional ... industry trends, business articles and survey research
Portrait Software Delivers Automated Predictive Modeling and Scoring to LogicLab
BOSTON, MA, Jul 07, 2010 (MARKETWIRE via COMTEX) -- Portrait Software, a leading provider of customer interaction optimization software, announces that LogicLab has selected Portrait Customer Analytics (PCA) under an agreement signed in March this year. LogicLab, a subsidiary of Merkle, provides an on-demand media planning analytical platform for advertisers, agencies and media owners and will use PCA to offer analytically driven media recommendations to its clientele. LogicLab offers clients an alternative to sample-based research by combining consumer data with predictive analytical techniques to determine ROI on ... market trends, news research and surveys resources
Wendy's International Subscribes to DemandTec Analytical Services and Insights
a global leading provider of predictive merchandising, marketing, trade, and shopper analytics solutions for the retail value chain, today announced that Wendy's International, one of the world's most successful restaurant operating and franchising companies with more than 6,600 restaurants worldwide, has established a customer relationship with DemandTec to drive greater customer value and loyalty using DemandTec's analytical services and insights. "Wendy's is a great example of a forward-looking quick-service restaurant company," said Dan Fishback , Chief Executive Officer for DemandTec. "We ... market trends, news research and surveys resources


PASW Modeler Web MiningKLEIN_01
Unlike traditional Web analytics methods that simply count Web interactions, PASW Modeler Web. Mining delivers more meaningful customer intelligence on both ... technology research, surveys study and trend statistics
FEA Reference Model Mapping Quick Guide (FY10 Budget Preparation)
August 2008. Based on the FEA Consolidated Reference Model (CRM) Version 2.3 ..... 511: Customer Analytics. 512: Sales and Marketing ... technology research, surveys study and trend statistics
Customer Retention Predictive Modeling in HealthCare Insurance ...
customer analytic record containing 634 attributes. However, the final retention model is built at the household level in an effort to be consistent with ...
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The time required to develop simulation models varies widely from project to project. At the highest level, I see two categories of simulation models in my organization: (1) Simple systems & questions that could be answered with other tools like Excel calculations, statistical analysis, or queuing theory. The simulation package is just used as a quick calculator of a relatively simple system. There is not extensive thought required as to how to abstract & model the system. The modeler delivers recommendations, as opposed to a simulation based software tool for others to use. (2) Complex systems & questions where simulation ...
What is the most silly/inane/ridiculous job "requirment" you have ...
Often times you will see job descriptions that seem to be the perfect fit for you or a candidate you represent. Maybe you get a job order from a hiring manager and think its great until you hit that one requirement that just makes it go from the top of the list to the bottom to work on. What are some examples of the hardest requirements you have seen that were needed to fill the job? i.e. 4.0 GPA Ivy League education, experience with moon rocks from jupiters third moon, etc. posted 3 months ago in Staffing and Recruiting | Closed Share This This was selected as Best Answer Very interesting question! I think most recruiters have ...