Special Report on
Customer Equity and Branding
Customer Equity and Branding - Trends
Latest Trending Story:
Looking ahead to 2010, marketers will be facing Olympic hurdles that will require steadfast agility just to stay in the game, much less to hit the finish line ahead of the competition. Here are 10 ideas, wrapped in Olympic glory that should deliver the gold. 1. Social Media: A Marathon, Not a Sprint Hoping to become fast friends with their targets, a lot of brands rushed into Facebook and Twitter in the last 24 months without investing sufficient time or resources. In 2010, savvy marketers will increase their commitment to social media by first listening and then offering up a steady stream of engaging content that their fans ...
Branding is no longer merely about visual appeal according to Adam Horwitz in his Mobile Monopoly course. Unfortunately, many graphic style firms who position themselves as advertising agencies believe that branding your corporate identity is all about building excellent searching visual alternatives. However, there can be a lot more to branding than just looking very good. Specially in this internet 2. and mobile marketing eras, where a potent web presence has grow to be a vital ingredient of the branding strategy, developing the perfect media mix such as Mobile Monopoly holds the key to ... Read More
SURVEY RESULTS FOR
CUSTOMER EQUITY AND BRANDING
Professor Rod Brodie New Zealand
Flip Video + Satisfied Customer = Brand Equity
- Overtone, Inc. to Sponsor Webcast, “How to Make Social Media Data ...
- HBA Global Presents a Webinar on Package Design & Brand Equity