Special Report on
Domestic Consumer Marketing
Domestic Consumer Marketing - Trends
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As incomes rise, consumers in lower-tier cities will continue to join the party and make classic middle-class purchases, beginning with electronics and durable goods and then better quality, fast-moving consumer goods (FMCGs) as the decade unfolds. 2. More top-tier cities By 2020, the number of top cities will surge from three — Beijing, Shanghai and Guangzhou — to more than 20. Some will be on the scale of Shanghai and Beijing. Others will be half the size, but these huge urban centers will have an increasingly sophisticated consumer population. Shopper preferences will be similar across many segments and they will ...
Zhongguang Wang Shenzhen, March 15 (Xinhuanet Zheng Zhuzi correspondent Li Luo) from the impact of the economic crisis in 2008, Shenzhen Fall Gift Show exhibitors on the eve of some toys, temporary withdrawal of Spring Gift Fair in Shenzhen this year, two months before the booth sold out, only more than a year, China gift industry has brought out the vigor and vitality. Hot domestic market to stimulate the gift industry as the main factor in warming, according to Commerce Department statistics, the Chinese New Year Golden Week, the national consumer retail sales reached 340 billion yuan, ... Read More
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