Special Report on
FMCG Fast moving consumer goods
FMCG Fast moving consumer goods - Trends
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The dawn of the new consumer society perhaps first fully entered mainstream consciousness in the United States in 1962 when Andy Warhol produced his Campbell’s Soup Cans – a sly nod towards the emerging advertising, marketing and branding industries that were taking over the country. Using his favoured method of silk-screen printing, a semi-automised process that mimics factory mass production, Warhol was poking fun at the idea of modern art and consumer culture, making something that was throwaway permanent and iconic by placing it in a new setting – an art gallery. The extent to which consumerism and fast-moving ...
Unilever Research Scientist with Doctoral degree (PhD) in post-prandial lipid metabolism, ideally with experience in human nutrition and 5 years relevant working experience (after PhH) Unilever's mission is to add vitality to life. We meet everyday needs for nutrition, hygiene, and personal care with brands that help people feel good, look good and get more out of life. Around the world our foods as well as Home and Personal Care brands, such as Knorr, Dove, Omo, Slim*Fast, Hellmann's, Ben & Jerry's, Axe, Magnum, Lipton, and Becel, are chosen by individual consumers 150 ... Read More
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FMCG FAST MOVING CONSUMER GOODS
- fangfrancis FMCG = Fast Moving Consumer Goods
Elements in communication business, as different from FMCG (fast-moving consumer goods ...