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Special Report on

Growing a Niche Market

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Jim Kleiser, franchisee owner of Mr. Electric in Vancouver, Wash., started his own business with a service truck in his garage. In less than 18 months, it has grown to an eight-van, $1.2 million operation. “We are very blessed to have grown from a cold startup to where we are today,” says Kleiser, who previously worked as a marine electrician in the Navy shipyards and as an industrial electrician for various contractors in the Portland, Ore., area. “I'm excited to have my own business, and I would do it all over again in a heartbeat.” John Croteau (left), owner of Cornerstone Electrical Services and ...
personality. There is a wide range of ways by which people may become celebrities: from their profession, appearances in the mass media, or even by complete accident or infamy . Instant celebrity is the term that is used when someone becomes a celebrity in a very short period of time. In some places, someone that somehow achieves a small amount of transient fame, through hype or mass media, is stereotyped as a B-grade celebrity. Often the stereotype extends to someone that falls short of mainstream or persistent fame but seeks to extend or exploit it. In the 21st century, the insatiable public fascination for celebrities and ...
5 Ways To Make Money Using The Internet For The Serious Entrepreneur
.   Earning a full time income in this new digital world doesn’t take a degree, technical skill, or even a bankroll to get started. It does take ideas, creativity and a passion for making your dreams come true.  Here are some examples of ways to make money using the Internet.  Many Internet entrepreneurs dabble in several different online businesses.  Creating several different streams of income is a wise business strategy. Internet Marketing Internet Marketing is the marketing of products or services over the Internet.  Whether you’re a freelancer, consultant, or you make widgets, the Internet is a prime vessel for ... market research, surveys and trends
I Need That Record! Trailer! > Elbows Music Blog Aggregator
I Need That Record! Trailer: The Death (or Possible Survival) of the Independent Record Store Guerilla filmmaker Brendan Toller presents a documentary feature examining why over 3000 independent record stores have closed across the US in the past decade. Greedy record labels, media consolidation, homogenized radio, big box stores, Ecommerce, shoddy "stars" pushed by big money, and the digital revolution all pose threats on the very well being of our favorite record stores and the music industry at large. Will these stores die? Will they survive? Featuring discussion and commentary [...] "An elegy for a ... market research, surveys and trends


Organic Food Sales Still Growing Despite Economic Woes : TreeHugger
are slowing. But, here at TreeHugger we're heartened that the industry is still growing despite the current economic crisis. The numbers tell the tale. The market research firm Euromonitor International is reporting that global sales of organic food and beverages reached almost $23 billion in 2007, with the US accounting for around 45% of the total. So, let's say that organic food was just over a $10 billion industry in 2007. Not too bad, but, as Nigel Hunt and Brad Dorfman suggest in their filing for Reuters, while the organic industry is still growing the growth is slowing. Typical growth rates of 20 to 30 percent ... industry trends, business articles and survey research
A Look at the 2008 Socha-Gelbmann Survey
The results of the Sixth Annual Socha-Gelbmann Electronic Discovery Survey are in -- and the winners are … mixed. There is something for everyone to like, and hate, about where this market is headed. Consumers -- mainly the corporations that bear the greatest brunt of the electronic data discovery burden -- should be encouraged by the growth in information management services and software. This ups their chances of getting their electronic houses in order before the onset of litigation, investigations, regulatory actions and the like. Consumers also should take heart in the increasing emphasis on the analytical steps of ... industry trends, business articles and survey research
Deltron's Manufacturing Business Generates $2.03 Million in Revenue, $127700 ...
is pleased to report strong financial performance for its manufacturing business. In 2009 Deltron's wholly owned polyurethane manufacturing company generated $2,032,000 in revenue and $127,700 in earnings, before interest, taxes, depreciation and amortization (EBITDA). Deltron believes the division will significantly increase revenue and production this year given its improvement in year over year sales. Wholly owned subsidiary Elasco, Inc. is an engineered plastics and polyurethane molding and manufacturing company that has been in business since 1979. Elasco ... market trends, news research and surveys resources
My Jewish Learning: Accessible And Relevant Jewish Wisdom
won the American Jewish Press Association's award for most “Outstanding Website.” Yasher Koach! We have great respect for CEO and Editor-in-Chief Daniel Septimus, who has led the effort to create an accessible and relevant source of Jewish wisdom on the net. We asked Dan to share insights on the Jewish Web and his own personal Jewish journey. My Jewish Learning’s Role Since the mid-1990s, the Internet has been a rapidly growing part of the way people live their lives and shape their perspectives on the world. According to a survey conducted by the Pew Internet & American Life Project, 45 percent of ... market trends, news research and surveys resources


Review of Agricultural Economics
Growing a Niche Market: A Targeted Marketing Plan for Colorado. Homestead Ranches/Dawn Thilmany McFadden, Wendy Umberger, and Joshua Wilson ... technology research, surveys study and trend statistics
Moroccan-American Entrepreneur Cultivates Growing Niche Market
that develops and customizes marketing messages to ethnic groups in America. By targeting advertising to diverse ethnic communities, Allied Media reaches Americans who traditional media agencies have often ignored. A Casablanca-born entrepreneur, Saout founded Allied Media in 1998 and started operations out of his home. At first, he struggled to find clients. But after the attacks of September 11, 2001, clients recognized the need to communicate with ethnic communities, and Saout and his employees saw an opportunity. “It dawned on everybody [in his office] that in addition to the danger of these extremists coming after the U.S., ... technology research, surveys study and trend statistics
Growing Small Farms: AgMRC Niche Market Poultry Project
In the Triangle region of North Carolina demand for pasture-raised, locally grown poultry far exceeds supply. Local pastured poultry producers formed a growers’ cooperative called Growers’ Choice in 2005 to help strengthen the ability of growers to meet this demand. Local producers were interested in learning more about operating a regional hatchery and improving access to processing. The objectives of this project were to: 1) educate a select group of poultry producers in the issues associated with breeder flock and hatchery management, pastured poultry production, animal welfare standards and certification, ...
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WikiAnswers - What is a niche market in marketing
What is a niche? This is very important to know if you are wanting to be a successful money maker on the internet. The idea behind a niche is that you find something that no one else has does and... What is nich marketing ? Niche marketing is the practice of targeting a small sector (niche). An example would be tools designed explicitly for left-handed carpenters. Is green market niche growing? Its no longer a growing niche; it is more of a growing standard in business and life style. What is the definition of a market niche ? A market niche is a speciality market that caters to the specific needs of one particular segment of ...
What are some effective techniques for growing a niche, local ...
I recently started a free weekly roundup geared towards policy wonks and activists in the Washington DC area. My mailing list has been growing organically without much effort from me, and garnering great interest among those who have subscribed. I'd like to know if anyone can recommend some good PR and marketing techniques for creating awareness for a local, niche product. Thus far, I've only reached out to DC bloggers but that proved to be rather ineffective. Also, I'd like to avoid expensive advertising or resorting to email list brokers. One thing I should note is that it's an events newsletter, so ...