Special Report on
Long Tail Keyword Marketing Strategy
Long Tail Keyword Marketing Strategy - Trends
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An important marketing concept known as "The Long Tail" is used to describe the hundreds to thousands of keywords and key phrases that a website is found for, yet rarely noticed or exploited by owners of the website. The principle of the Long Tail is the opposite of focusing on the top 10-20 keywords for marketing your website. The "top keyword" concept is reinforced by agencies that contract to gain rankings for 10-20 terms, maybe 30. However, when studying the referrals from the search engines and the traffic they generate, those that focus on the top 10-20 terms may be missing the majority of their market.
While helping traditional ecommerce companies increase their organic search engine marketing, I realized that the services and techniques we apply to those traditional ecommerce clients can be utilized by Internet marketers anywhere and everywhere, including affiliate marketers! My realization led me to write this article. My goal here is to outline the general process and techniques we employ for organic search engine marketing. I’m going to construct the body of this article with the following sections: 1. Organic search engine marketing v. paid search engine marketing (PPC) 2. ... Read More
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LONG TAIL KEYWORD MARKETING STRATEGY
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