Special Report on
Price, Place, Promotion, Product
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Getting the marketing mix right for your product or service means you are covering all of the important bases in your marketing campaign. Here is a definition of marketing mix and a description of its main components. The term marketing mix refers to the primary elements that must be attended to in order to properly market a product or service. Also known as The 4 Ps of Marketing, the marketing mix is a very useful, if a bit general, guideline for understanding the fundamentals of what makes a good marketing campaign. Here is a brief description of each component of the 4 Ps of the marketing mix. Product: The marketing mix ...
How long will publishers continue to wade in the red ink of their Western programs before they realize that's blood in the water? Their editors have become little more than production mechanics, holding to the straight and narrow path, never giving thought to the product nor to the consumer. It seems a simple enough formula. Publish books that sell to readers. The equation the publishers seem to be using is this: fill the quota required by the wholesaler, cut the amount of advances, cut the losses and continue headlong through that sea of bloody ink. Blind to the treasures they either ... Read More
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PRICE, PLACE, PROMOTION, PRODUCT
- vivawoman @choc_distressed The marketing mix - product, place, price & promotion. But the tea at Toast Box taste better. Ya Kun's is very strong.
- butliboy Population, penetration, price and purchase frequency... The one that goes best with 4P's of mktg, product, price, place n promotion
- sm1guru Marketing fundamentals--the 4Ps: Product; Price; Place; Promotion. #usfsm2010
Marketing Mix: Promotion Strategies by Learnmarketing.net
Marketing & Advertising : How to Price Your Product