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Simulated test market definition
Simulated test market definition - Trends
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in a market-based economy, and it aims to understand the effects and comparative success of marketing campaigns. The field of consumer marketing research as a statistical science was pioneered by Arthur Nielsen with the founding of the ACNielsen Company in 1923. 2 Thus, marketing research may also be described as the systematic and objective identification, collection, analysis, and dissemination of information for the purpose of assisting management in decision making related to the identification and solution of problems and opportunities in marketing . 3 The goal of marketing research is to identify and assess how changing ...
Often times peoples ideas about the financial markets can result in their frustration if and when they decide to make the leap and test the waters of a particular trading market. Many people find it a little surprising that stock trades that they wish to make are not immediate, as they had once thought it was. Immediate trades are not unheard of, however, a standard stock market will typically not offer a trader such fast responses to trade requests. This sort of immediate reaction is normally the preview of a spot market. While certain securities and commodities are trades on a spot ... Read More
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