Special Report on
The Direct Marketing Alliance
The Direct Marketing Alliance - Trends
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"At no time in this twentieth century has the dynamic and changing character of retail distribution been more in evidence than is the case today. This character of American distribution is a composite result of a high-level economy, an economy which by any comparative standards is relatively free and an economy in which distribution is highly competitive"--economist Malcolm McNair. The most interesting point to be made about McNair's statement is that it was made nearly 40 years ago in a text titled, "Significant Trends and Developments in the Postwar Period." Yet, it would be difficult to find ...
It’s been said, “It’s not about what you know, but who you know.” This phrase applies especially to those who want to master the art of brown-nosing as they climb up the corporate ladder in a large, multi-billion dollar company. But this article isn’t for those people. This article is for the entrepreneurs and small business owners out there who are wondering: a.) “How can I get the word out about my company?” b) “Where can I get more leads and sales?” c.) “Where can I meet other like-minded business owners and employees to ... Read More
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