Special Report on
The Great Cola Wars!
The Great Cola Wars! - Trends
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Some believe the marketing behind carbonated soft drinks has lost its punch in recent years. Between their demonization as a cause of childhood obesity and the proliferation of competing drinks, maybe the makers of soda are laying low. Still, carbonated soft drinks remain the favorite beverage of Americans, who downed an average of 49.3 gallons of soda in 2007. But rising commodity costs pushed prices up 5 percent last year, perhaps helping to drive down consumption, which slid by 2.3 percent, according to Beverage Digest. That�s a faster decline than the 0.6 percent in 2006 and 0.2 percent in 2005, which collectively erased ...
Our new office building comes with a wealth of amenities and features. The views, for instance. We're in a reasonably open (read: well-to-do) section of Cambridge, and the designers took the opportunity to include floor-to-ceiling windows on most floors, so that we may look out on the vast expanse of people and businesses that make far, far more money than we could ever dream of. (Whether that's meant to motivate or anger the inhabitants hasn't been explained to my satisfaction yet. Either way, it sure keeps people stabbing away at their keyboards. And some day, perhaps, ... Read More
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THE GREAT COLA WARS!
Coca-Cola wars: American icon vs Russian icons
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