Special Report on
Tie-in Promotion - Trends
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The availability of resources on the Web changes the way users access information. Libraries are not the only source of information and sometimes not the most accessible or available. Libraries can benefit by letting the community know what the library provides and marketing library strengths to match users' needs. Marketing positions the library in the minds of the community as a valuable resource, builds good customer relations, and contributes to a positive relationship with media, businesses, local government agencies and organizations. Often marketing is about changing perceptions. ...
CTV has been recognized with more award than any other broadcaster in the world at LA's 2010 Promax/BDA Awards, which reward excellence in promotion and design. The CTV Creative Agency took home 88 awards, including 54 marketing and promotion awards and 34 design awards. The company's design and promotion for the 2010 Vancouver Olympic Games took home 36 awards. In a press release, CTV writes: "Promax/BDA is the worldwide association of entertainment marketers, promoters and designers, representing more than 500 television stations and all major broadcast and cable ... Read More
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- SonOfBaccus Promotion board in less than 2 hours. Quietly shitting myself in a corner but its alright b/c I look smart. I have a tie on and everything.
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The LunaGlobes Advantage for Downtowns
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