Special Report on
Web Strategy by Jeremiah Owyang
Web Strategy by Jeremiah Owyang - Trends
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Last weekend, I visited New York’s Museum of Natural History and Sciences. I’m always fascinated by the dawn of life, and often draw a lot of parallels from the era of many new organisms and how many evolved and many who didn’t adapt to their environment. In fact, the metaphor works very well in the fast moving social software space, as we’re currently in the Cambrian Explosion , where many new species are appearing ( I’ve mapped over 100 community platform vendors , and E&Y has found over 125 social monitoring firms ). The barriers are so low for entry, and with a recession in place, ...
Recently, I spoke to a crowded room of senior marketers at a CPG retailer, one of the executives asked “What’s an indicator a company is advanced in the social space?”. I gave three answers, and one of them was “ Developing a thriving unpaid advocacy program to evangelize for you and fight your battles. ” The executives, which were used to traditional advertising and direct marketing had a lightbulb go off as I showed them this following framework. Companies unable to scale into social channels –and hindered by traditional thinking Companies struggle to ... Read More
SURVEY RESULTS FOR
WEB STRATEGY BY JEREMIAH OWYANG
- webcommunicatie RT @/RSSirteubal2010List of Corporate Social Media Strategists, Corporate Community Managers in 2010 « Web Strategy by Jeremiah Owyang...
- socialcustomers List of Companies Providing Social CRM Offerings « Web Strategy by Jeremiah Owyang | Social Media, Web Marketing http://dlvr.it/3wylx
- RSSirteubal List of Corporate Social Media Strategists, Corporate Community Managers in 2010 « Web Strategy by Jeremiah Owyang... http://bit.ly/dc4sK4
Jeremiah Owyang's Speech - Mudawanat Excerpts
ictQATAR: Question & Answer By Jeremiah Owyang - Part 2
- Webinar « Web Strategy by Jeremiah Owyang | Social Media, Web ...
- Social CRM Webinar Part 1: The 5Ms and Marketing Use Cases (Slides ...